"Matt Haimovitz: The cellist has gained notoriety touring the country's normally classical-free venues, such as the legendary rock club CBGB in New York and Cambridge's Club Passim.  In the process, he's won new, younger audiences for Bach and the like.  Now, doesn't he sound like someone the Pops could use?"

--The Boston Herald

"In the end, of course, it's the music that matters.  Ross lists cellist Yo-Yo Ma and Matt Haimovitz and mezzo-soprano Cecelia Bartoli as examples of respected classical artists who have tried to reach broader audiences by embracing other styles and commercial strategies."

--USA TODAY